The PopSmoke Show

Will Kelly Perdew Invest in Your Business? (PS014)

Meet Kelly Perdew


Kelly Perdew, co-founder TargetClose

Kelly Perdew, a veteran entrepreneur & angel investor, loves the challenge of starting & growing businesses.

Kelly served in the Army as an Intelligence Officer and later graduated from Ranger school.

He won Donald Trump’s 2nd Season of The Apprentice.

Author of Take Command: 10 Leadership Principles I Learned in the Military and Put to Work for Donald Trump.

Serial angel investor, investing in more than 20 companies.

Father of beautiful twins. And currently, the co-founder of TargetClose.

About TargetClose

TargetClose helps advertisers increase conversion rate of customers on their websites.


  • RallyPoint: The world’s largest professional military network. Sign up for Free and start making valuable life-long connections.

Show Notes

Listener Question [Kyle Huston, Active-duty Marine Corps Supply Officer]

“With all kinds of competing priorities, what do you do at the end of the day to set yourself up for success for the next day?”

Note: To ask a question, just email

In today’s episode, Kelly answers:

  • What’s one mistake you made when first starting your business?
  • What’s a challenge you’re experiencing right now as an entrepreneur?
  • What’s 1 thing you are doing really well right now?
  • What is the best piece of business advice you have received?
  • What’s favorite part of being an entrepreneur?
  • What’s the most common challenge you address when mentoring or advising startups?
  • How often do you review the financials for startups?
  • What company do you follow or admire most?
  • How do you stay up on latest and greatest startups and veteran entrepreneurs?
  • Do you still have contact or ask Donald Trump for advice?
  • What do you plan on doing today to improve yourself?
  • What’s the best habit you have right now?

Key Topics discussed:

  • How to Contact Kelly to Raise Money and Build Your Business
  • What Kelly Perdew Learned from Donald Trump
  • After Working with Trump, Why Kelly Decided to PopSmoke
  • 2 Types of Entrepreneurs That Exists
  • 3 Phases to Every Startup
  • The 3 Most Important C’s in Business
  • The Mindset to Have About Risk
  • Insights Into Kelly’s Key Indicators on How He Ultimately Decides Who to Invest In
  • The 1 Thing Entrepreneurs Often Overlook

Apps, Articles & Veteran-owned Businesses

IF Poem

If you can keep your head when all about you
    Are losing theirs and blaming it on you,
If you can trust yourself when all men doubt you,
    But make allowance for their doubting too;
If you can wait and not be tired by waiting,
    Or being lied about, don’t deal in lies,
Or being hated, don’t give way to hating,
    And yet don’t look too good, nor talk too wise:
If you can dream—and not make dreams your master;
    If you can think—and not make thoughts your aim;
If you can meet with Triumph and Disaster
    And treat those two impostors just the same;
If you can bear to hear the truth you’ve spoken
    Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to, broken,
    And stoop and build ’em up with worn-out tools:
If you can make one heap of all your winnings
    And risk it on one turn of pitch-and-toss,
And lose, and start again at your beginnings
   And never breathe a word about your loss;
If you can force your heart and nerve and sinew
    To serve your turn long after they are gone,
And so hold on when there is nothing in you
    Except the Will which says to them: ‘Hold on!’
If you can talk with crowds and keep your virtue,
    Or walk with Kings—nor lose the common touch,
If neither foes nor loving friends can hurt you,
    If all men count with you, but none too much;
If you can fill the unforgiving minute
    With sixty seconds’ worth of distance run,
Yours is the Earth and everything that’s in it,
    And—which is more—you’ll be a Man, my son!

Favorite Weapon

  • LinkedIn: Such an important and powerful weapon for Kelly. He mentions LinkedIn 3x in the episode.

Recommended Books

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Favorite Quote

They can’t eat you. ~ Kelly’s grandfather — or Bob Parson’s father? 🙂

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